Content Creator & Social Media Manager

Job Objectives

To create compelling, high-quality visual and written content for the company's social media platforms and digital channels, manage the brand's online presence, and connect with audiences through creative storytelling, photography, videography, and engaging content strategies.

Responsibilities and Duties

• Plan, create, and publish engaging content across social media platforms including Instagram, LinkedIn, Facebook, and YouTube.
• Manage the company's social media accounts and ensure consistent brand voice and visual identity.
• Capture high-quality photographs and videos on-site and at company events using DSLR and professional camera equipment.
• Edit photos and videos using tools such as Adobe Premiere Pro, After Effects, CapCut, Photoshop, Lightroom, and Canva.
• Create engaging reels, short-form videos, promotional videos, and marketing creatives for social media.
• Develop and execute a monthly content calendar aligned with company activities and campaigns.
• Monitor social media trends, platform updates, and audience engagement insights.
• Write clear and creative captions, posts, and copy for all digital content.
• Coordinate with project teams and management to capture site progress and key milestones for content.
• Track content performance using analytics tools and prepare reports on reach, engagement, and growth.
• Assist in designing promotional materials, banners, brochures, and digital creatives.
• Stay updated on emerging content trends and recommend new content formats and ideas.

Essential Work Activities

• Create and publish social media content across all digital platforms
• Handle photography and videography at sites, events, and office
• Edit and produce reels, short videos, and marketing creatives
• Manage social media accounts and maintain brand consistency
• Develop and execute monthly content calendars
• Track performance analytics and prepare content reports

Qualifications

• Bachelor's Degree in Mass Communication, Media, Visual Communication, Marketing, or a related field.
• Certification in video editing, content creation, or social media management is an added advantage.

Years of Experience

1 to 3 Years of experience in content creation, social media management, photography, or videography

Person Requirements

• Good photography and videography skills with hands-on experience in camera handling.
• Strong understanding of framing, lighting, composition, and visual storytelling.
• Proficiency in video editing tools such as Adobe Premiere Pro, After Effects, CapCut, and similar software.
• Proficiency in image editing and design tools such as Adobe Photoshop, Lightroom, and Canva.
• Ability to create engaging reels, shorts, and promotional videos for social media platforms.
• Good knowledge of social media trends and content strategies.
• Good communication and copywriting skills.
• Creative mindset with strong attention to detail and aesthetic judgment.
• Ability to work independently and meet content deadlines.

Communication and Interaction

• Senior Management
• Marketing Manager
• Project Teams (for site content)
• HR Department
• External Vendors and Creative Agencies
• All Departments